A curated collection of inspired, unique and elegant hotels.
Elegant Hotel Collection is a luxury soft brand that offers global representation and channel distribution to a select portfolio of independent luxury hotels. Focused on empowering boutique properties, the brand provides personalized support, innovative marketing strategies, and cutting-edge technology to enhance their global visibility. By targeting hotels that embody values such as authenticity, inclusivity, innovation, and sustainability, Elegant aims to meet the evolving demands of modern luxury travelers while ensuring optimal sales and marketing performance.
Partnering with HotelREZ to manage distribution, Elegant Hotel Collection delivers a comprehensive approach to luxury representation, combining personalized service with global marketing and technological innovation. This partnership allows member hotels to thrive by leveraging best-in-class solutions to enhance visibility and drive measurable financial returns. The brand’s model, which focuses on performance over high fixed fees, provides a dynamic and results-driven alternative to traditional luxury hospitality brands, ensuring member hotels can compete effectively in an ever-evolving market
Sincerely BLLA
An Interview with BLLA Award Winner, Jon Kully of LEFT LANE
Creating Exceptional Guest Experiences Through Adaptive Reuse and Community Engagement In the ever-evolving landscape of boutique hospitality, LEFT LANE stands out as a pioneering force, transforming historic buildings into vibrant cultural hubs across America. At the helm of this innovative venture is Jon Kully, a visionary who has brought a fresh perspective to real estate […]
BLLA Announces Winners of the 2024 Boutique Hospitality Awards
Celebrating Excellence in Boutique Hospitality Worldwide The Boutique Lifestyle Lodging Association (BLLA), the original boutique hotel association established in 2009, is proud to announce the 2024 BLLA Awards winners. Now in its fourteenth year, the BLLA Awards continue to honor the most daring and innovative achievements in the global boutique hospitality industry, recognizing the world’s […]
An Interview with BLLA Award Winner, Kurt Bjorkman of The Ranch at Laguna Beach
The Journey from Local Landmark to Global Luxury In the competitive world of luxury hospitality, The Ranch at Laguna Beach stands out as a beacon of innovation, community connection, and unbridled creativity. What was once a run-down resort with a rich but fading legacy has been transformed into an incredible resort. This remarkable journey is […]
Embracing Technological Innovation in Boutique Hospitality with Deborah O’Donnell
Why You Should Attend the Boutique Hotel Owners Conference As the hospitality industry continues to evolve, technology plays an increasingly vital role in enhancing guest experiences and streamlining operations. At the forefront of this technological revolution is Deborah O’Donnell, Director of Strategic Sales at DIRECTV HOSPITALITY. With over a decade of experience driving innovations in […]
Exploring the Boutique Hotel Revolution with Kimberly Walker
Why You Should Attend the Boutique Hotel Owners Conference The boutique hotel industry is a rapidly evolving space, where creativity meets hospitality to offer guests more than just a place to stay. For those passionate about this niche market, the upcoming Boutique Hotel Owners Conference on September 16-17 in Los Angeles, presents an unparalleled opportunity […]
Unveiling the Boutique Hotel Owners Conference: What to Expect
Unlock the Future of Boutique Hospitality with Expert Insights, Networking, and Innovative Strategies Unlock the Future of Boutique Hospitality with Expert Insights, Networking, and Innovative Strategies The Boutique Hotel Owners Conference, hosted by BLLA, is set to take place on September 16-17, 2024. This premier event is designed to provide boutique hotel professionals with an […]
"Specializing in boutique hotels, they provide personalized support and innovative marketing, driving global visibility and measurable success with a focus on performance over high fixed fees."
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