CIIC PR Celebrates 25 Years with Reveal of New Branding Campaign

Carolyn Izzo Integrated Communications (CIIC) enthusiastically announces the celebration of the company’s 25th Anniversary with a new look and branding campaign. The year-long silver anniversary celebration will kick off this month with the introduction of a new corporate image campaign, including a logo refresh, branding campaign and the launch of a newly designed website: ciicpr.com. The new look and feel represents the company’s continued dedication to its clients and the PR industry while remaining fresh and current in today’s marketplace.

“I founded CIIC in 1996 with the goal to provide hands-on principal-led experience and customized service to our clients, while bringing a fresh approach and perspective that only a specialized, boutique agency could provide,” says CIIC Founder & CEO Carolyn Izzo-Feldman.  “I am proud to say that 25 years later, we continue to deliver the highest quality of work to our valued clients, remaining true to my founding principles while keeping our fingers on the pulse of the emerging trends and ever-changing PR landscape.”

As a certified woman-owned business, the CIIC PR 25th Anniversary Celebration will continue throughout the year with special initiatives to assist other female-owned companies and women in PR, reinforcing the agency’s commitment to elevate, empower and support women in business.

“Leveling the playing field for women in PR and advocating for women-owned brands has been a passion of CIIC since its inception. Throughout these 25 years, we are proud to have mentored and supported women in communications and promoted women-owned and female-founded companies across the lifestyle, travel, hospitality, and food and beverage industries,” says Amy Sedeño, CIIC Executive Director and Partner.

To develop the “rebranding,” CIIC PR collaborated with lifestyle branding agency Madison Melle. Known for their inspirational ideations, the agency focused on key research, brand pillars, and the importance of imagery to convey CIIC’s vision, experience, and passion, involving CIIC in every step of the process.  Their work resulted in a refreshed logo, website, and associated collateral materials.

“It was a true pleasure working and collaborating on this new image with Carolyn and her team,” says Cara Federici, founder and CEO of Madison Melle. “Bringing a fresh perspective to their brand and focusing on the key elements of their mission to enhance their corporate identity, while simultaneously celebrating their 25 years as a fellow woman-owned business, is the inspiration that drives our agency on a daily basis.”

Follow our journey and celebrate with us @ciicpr and #ciic25.

CIIC is a member of BLLA – view their listing in the Marketplace here