Erica Huss

Erica Huss is a wellness entrepreneur, strategist, and experience designer working at the intersection of wellness, hospitality, and human behavior. She is the co-founder of Blueprint Cleanse, the original cold-pressed juice company, later acquired by Hain Celestial.

Through All Too Well and her consulting work, Erica advises hospitality brands, operators, and organizations on wellness strategy, guest experience, and environments that shape how people feel, rest, connect, and engage.

Erica is also Chief Wellness Officer at Seconds, a wellness marketplace focused on connection, community, and healthy aging for Gen X and beyond. She has produced large-scale wellness events, spoken at SXSW, and is especially interested in how spaces foster belonging and meaningful human connection.