Insights from Jillian Mariutti, Senior Director, Capital Markets at JLL In today’s rapidly evolving investment landscape, boutique and independent hotels are not just holding their own—they’re outperforming. According to Jillian Mariutti, Senior Director on JLL’s Hotels & Hospitality team and a longtime supporter of BLLA, boutique hotels are experiencing a capital markets renaissance driven by […]
Strategies to drive traffic and conversions In an increasingly digital world, a hotel’s website is no longer just a digital storefront—it’s a vital revenue engine. Boutique hotels that leverage smart e-commerce strategies can attract more visitors, increase engagement, and convert lookers into bookers. Tarun Goyal, Founder & CEO of Simplotel, shares his insights on how […]
In Celebration of International Women’s Day & Women’s History Month By: Frances Kiradjian I contemplated this discussion around women’s gatherings as I started to plan the next TIEWN (Travel Industry Executive Women) conference. As I look back on my experiences, some of the wealthiest memories surround my time with women’s groups, including TIEWN, which I […]
MIAMI, FL (February 13, 2025) – CIIC PR announces its partnership with Casa Carolina, a recently-opened luxury wellness boutique hotel and rooftop gastro bar in the historic city of Cartagena, Colombia. CIIC PR will lead the communication strategy for Casa Carolina to reinforce its position as a top-tier wellness destination and build brand awareness in […]
By Elle Rustique, Founder & CEO, TipBrightly Traveling in luxury is not just about the lavish surroundings, exquisite dining, and personalized service; it’s also about understanding the unspoken etiquette that accompanies high-end experiences. One of the most nuanced aspects of this etiquette is tipping. While it may seem straightforward, tipping in luxury hotels can be […]
ST. LOUIS, MO — RB Software, Inc. (“Romeo Bravo Software” or “RBS”) is pleased to announce that on January 27, 2025, the company entered into an agreement to acquire Winsar Infosoft Pvt Ltd, a leading hospitality software provider based in Chennai, India. This strategic acquisition marks a significant milestone in RBS’s evolution from serving a […]
Boutique and independent hotels face unique challenges in maintaining high-quality standards, streamlining operations, and meeting the evolving demands of guests. As a proud vendor partner of BLLA, Avendra International, a global leader in procurement services, is stepping up to provide tailored solutions to empower boutique hotels to thrive. We sat down with Rhonda Drury, Senior […]
Avendra International has announced the acquisition of the Quantum Cost Consultancy Group. This move further positions Avendra International as the leading global professional procurement and supply chain hospitality services provider. “This focus on Latin America and the Caribbean deepens Avendra International’s commitment to the global hospitality supply chain,” Walt Sheffler, President, Avendra International, said. “The […]
A distinguished group of hospitality leaders and innovators guiding BLLA’s mission to empower the boutique lifestyle movement in 2025. The Boutique & Luxury Lodging Association (BLLA) is delighted to announce its 2025 Board of Advisors, a distinguished assembly of leaders and innovators from the boutique hospitality industry. This esteemed group will guide BLLA’s mission to […]
As the boutique hospitality industry continues to evolve, staying informed is critical for executives navigating new opportunities. At BLLA, we bring you the latest stories each week in our BOUTIQUE WEEKLY newsletter, designed specifically for boutique hotel executives seeking a competitive edge. Here’s a glimpse of what we’re covering in this week’s edition: “New York […]
