Big capital is taking a closer look at hospitality, but some of the most compelling opportunities are still found in smaller, more distinctive hotels. This week’s stories reveal an industry where institutional investment, boutique development, adaptive reuse, wellness, and experiential design are increasingly intersecting. The common thread is not size—it is the ability to create […]
By Rod Clough, President – HVS Americas Our forecast is anticipating a strong fall meeting and convention season, following very solid summer performance. ADR is the star of the show this year, with a robust stock market and a propensity for booking more luxury and upper-upscale stays lifting the overall average well beyond initial expectations. […]
In an age of sameness, boutique hospitality continues to find its advantage in creating experiences that feel distinctive, deeply connected to place, and difficult to replicate. This week’s stories point toward an industry increasingly focused on wonder—not as spectacle for its own sake, but as a way to create curiosity, emotional connection, and lasting memories. […]
Luxury hospitality is entering a more personal era—one defined not simply by what a hotel offers, but by how thoughtfully it understands its guests, its people, and its surroundings. Across this week’s stories, discretion, wellbeing, culture, design, and meaningful connection emerge as increasingly important elements of the boutique experience. At the same time, new openings […]
Boutique hospitality continues to evolve through a deeper understanding of what makes a place memorable. This week’s stories explore an industry balancing reinvention with heritage, operational resilience with guest expectations, and distinctive design with increasingly personal experiences. Across hotels and restaurants, character is becoming a defining part of the value proposition—shaped by people, place, architecture, […]
Luxury hospitality is becoming increasingly personal. This week’s stories reveal an industry where value is being shaped not only by investment and expansion, but by the people behind the experience, the stories embedded in a property, and the details that make a hotel, restaurant, or destination feel unmistakably its own. From talent development and boutique […]
Boutique hospitality is entering a more intentional era. As guest expectations evolve and competition expands, hotels are finding new ways to create value through personality, purpose, service, design, and meaningful experiences. This week’s stories reflect an industry looking beyond the traditional definition of luxury, with greater attention being placed on what makes a property distinctive, […]
By Rod Clough, President – HVS Americas This summer has been strong for the U.S. hotel sector, with weekly RevPAR gains averaging near 8.0% in June and early July, cooling slightly into 6.0% to 7.0% in August. Our RevPAR growth forecast reflects 4.5% for 2026 given the expectation that recent growth, partly fueled by World […]
Luxury hospitality is entering a more considered chapter. Wellness rituals, climate realities, business fundamentals, and changing traveler expectations are influencing not only where people stay, but what they expect a stay to mean. For boutique hospitality, these shifts create an opportunity to rethink luxury around relevance, character, and the quality of the experience. The latest […]
Boutique hospitality is entering a phase where the details behind the experience matter just as much as the experience itself. This week’s stories reveal an industry increasingly focused on talent, thoughtful brand building, adaptive reuse, and design that creates a deeper sense of place. From new hotel concepts and major urban developments to evolving F&B […]