af&co and Carbonate Announce the 2021 Hospitality Trends Report: Do The Hustle

af&co.​, one of the country’s leading boutique restaurant and hospitality consulting firms, is thrilled to debut this year’s hospitality trends report. Celebrating its 15th anniversary this year, af&co. produces the report with its partner company​ ​Carbonate​, a new boutique creative services and brand communications agency that previously existed as its Consulting Services division. ​Do The […]

October 2020: New BLLA Hotel Members

The mission here at BLLA is to unite and be the voice for the world’s boutique hotels. We were created to unify, empower, educate and advocate for a growing community of creators within the dynamic realm of boutique lifestyle—not only establishing and maintaining industry standards, but boldly advancing its cultural impact and category innovation. Today, […]

The Highlander Hotel and Hotel Grinnell Awarded Targeted Small Business Certificates

Iowa Economic Development Authority has awarded The Highlander Hotel located in Iowa City, Iowa and BLLA Member, Hotel Grinnell, in Grinnell, Iowa Targeted Small Business certificates.  Out of 800+ Targeted Small Businesses in the state of Iowa, Hotel Grinnell and The Highlander Hotel are the only two in the lodging category. “Targeted Small Business certification […]

Aparium Hotel Group’s Surety Hotel Debuts in Downtown Des Moines on November 11

BLLA Hotel Member resurrects a circe-1914 Beaux-Arts architectural treasure as the hotel design is a nod to the “Golden Age of Banking” Surety Hotel opens its doors on November 11, 2020 in the Des Moines’ downtown district, heralded as the Midwest’s burgeoning financial center and fastest growing metropolitan city. Just a walk to the idyllic […]

Michigan is Getting a New Luxury Boutique Hotel

BLLA Hotel Member, Daxton Hotel of Aparium Group, aims to set a new cultural standard when it opens doors in Birmingham, MI in February of 2021 When Daxton Hotel opens its doors February 2021 in Birmingham, Michigan, located just 30 minutes north of Detroit, it will become a magnet for cultured locals and modern travelers […]

Aparium Hotel Group Debuts Hotel Haya

BLLA Member evokes the diverse blend of Italian, Spanish and Cuban heritage of Tampa’s famed Ybor City Brick streets. Large, spacious courtyards. Ornate globe street lamps. Legendary cigar factories. Free roaming roosters. Historical architecture. Rich multicultural roots. Ybor City, the landmarked district just northeast of downtown Tampa – one of the City’s most celebrated neighborhoods […]

Hutton Brickyards Reimagines 73 Acres of Riverfront Hudson Valley History

BLLA hotel member will have majestic event spaces, luxury cabins & elevated cuisine that beckons New Yorkers to an innovative retreat This year, the Hudson Valley’s sweeping vistas and crackling creative energy are whispering to New Yorkers like never before. The region has been discovered and rediscovered for decades, fueled in waves by an art-world […]

2020 Winners of the StayBoutique Awards by BLLA

The Boutique Lifestyle Leaders Association (BLLA) and sister organization, StayBoutique™, presented the 10th annual awards during the organization’s 1st ever Boutique Lifestyle Digital Summit. The Awards recognize leaders, innovators, and icons in every corner of the boutique world. Founded in 2010, the Stay Boutique Awards originally served to recognize leaders of independent hotels globally and the properties themselves. The Awards have […]

BLLA Partners with the greater boutique hospitality industry by working with the groups that have converted their brands and management companies

Life House and others are turning to BLLA to connect with distressed or opportunistic projects The hospitality industry is clearly moving in waves while it is figuring out how to adjust to this new normal. Owners, developers, and boutique brands are taking this time to rethink their strategy, and some are clearly able to assist […]

Nuvola Joins Boutique & Lifestyle Leaders Association as Premier Tech Provider

Nuvola, developers of hotel optimization and guest engagement software, joins the Boutique & Lifestyle Association (BLLA) to provide members with digital solutions designed to fit the wide-array of needs of independent hoteliers. Members of the specialized group can now access the tech provider’s newly developed COVID-19 cleanliness solutions through Nuvola’s StayClean Initiative. “Our team is […]