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Declarations

Declarations: Design Leaders

Community. Creativity. One of a kind. A lifestyle. These phrases accentuate some of the driving values of our industry. Boutique hospitality ...

BLLA Editorial Team

September 27, 2021 – 3 min read

“Corporate,” might be this hotel creator’s least favorite word. And at BLLA, we are on the same page. Boutique experiences are centered around localization, individuality, and heart; however, why are there new players entering the scene that come off somewhat bland? We will get a special chance to talk with a leader of many talents, @Max_loong Founder of @hiddenhillsvillas, himself, who will take us through his perspective on how a boutique hotel should be structured as well as why he decided to become an entrepreneur in this industry.

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What do authentic boutique hotels hold that big chains cannot replicate, no matter how hard they try? Community. We’re talking about the real and raw community, not just making a hip lobby area. Hear from the man who took @Design_hotels to new heights and was a core reason that the beloved collection was able to keep its authenticity amid new partnerships. Peter will guide attendees through his vision of the future of hospitality and then be joined by BLLA Founder, Frances, and have a candid conversation on community and purpose.

Learn more by clicking the link in our bio!

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The entrepreneurial spirit has become a defining factor for millennials with happiness in their careers. What does it take to become an entrepreneur in hospitality? Jonathan will join our stage to discuss his journey towards opening his first hotel and what he believes it takes to make it in this industry as a creative person.

Speaker: Jonathan Morris, Owner of Hotel Dryce @hoteldryce
Name of Session: The Next Generation of Boutique Hotel Owners